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Email Marketing Audience Research, Segmentation, & Targeting

$429 – $10,192

Develop audience insights, build segmentation frameworks, analyze data across Google, Meta, LinkedIn, YouTube, Amazon, TikTok, Pinterest, and Reddit, create personas, define targeting strategies, and align audiences with campaign goals.

*Requires email marketing platform set up.
Local Business Email Marketing Audience Research $429
Small Business Email Marketing Audience Research $897
Medium Business Email Marketing Audience Research $2,183
Corporate Email Marketing Audience Research $4,698
Enterprise Email Marketing Audience Research $10,192




FAQs

What does the email audience research package include?

Each package includes subscriber profiling, segmentation strategy, engagement pattern analysis, data review, and a complete targeting framework tailored to your email campaigns.

What data sources do you analyze for segmentation?

Depending on the tier, data sources may include ESP engagement data, CRM attributes, purchase history, lifecycle stage, website behavior, and predictive engagement indicators.

Do you integrate our CRM, ESP, or analytics data?

Yes. Lists, CRM fields, behavioral events, tags, segments, and analytics insights can all be incorporated to improve segmentation accuracy and targeting recommendations.

How many segments or personas are included?

Segment count varies by tier: 3–5 for Local Business, 5–8 for Small Business, 8–12 for Medium, 12–20 for Corporate, and advanced predictive segments for Enterprise.

Will you provide a full segmentation and targeting framework?

Yes. You receive a full targeting guide including priority segments, engagement patterns, content recommendations, and lifecycle placement for each audience group.

Is testing and optimization guidance included?

Yes. Each package includes an A/B and multivariate testing plan for subject lines, content blocks, segmentation logic, and engagement triggers to improve performance over time.

Do higher tiers include dashboards or reporting?

Medium, Corporate, and Enterprise tiers include performance dashboards, segment engagement summaries, predictive scoring insights, and ongoing reporting recommendations.

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