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Performance Dashboard Setup and Benchmark Analysis
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- Starter Package
$500
- Growth Package
$1,000
- Professional Package
$1,500
- Premium Package
$2,500
- Enterprise Package
$5,000
Guide to Analytics Dashboards Set Ups
eCommerce Business Type | Package Type |
---|---|
New eCommerce Business/Website | Starter Package |
Website Not Competitive in Rankings | Growth Package |
Plateaued/Falling SERP Rankings | Professional Package |
Strong Rankings in Competative Market | Premium Package |
Industry Leader Maintaining Position | Enterprise Package |
Performance Dashboard Setup and Benchmark Analysis Packages
- Starter Package
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Dashboard Setup: Basic dashboard setup with integration of one data source (e.g., Google Analytics).
KPI Selection: Tracking of up to three core KPIs, such as traffic, conversion rate, and bounce rate.
Benchmark Analysis: Basic benchmarking using internal historical data with minimal competitor comparison.
Reporting & Insights: One-time report with high-level insights and actionable recommendations. - Growth Package
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Dashboard Setup: Dashboard setup with integration of up to two data sources (e.g., Google Analytics and Search Console).
KPI Selection: Tracking of up to five KPIs, including engagement metrics and conversion rates.
Benchmark Analysis: Benchmarking with internal data and competitor analysis using tools like SEMrush.
Reporting & Insights: Bi-monthly report with detailed insights and optimization recommendations. - Professional Package
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Dashboard Setup: Comprehensive dashboard setup with integration of up to three data sources (e.g., Google Analytics, Search Console, and CRM).
KPI Selection: Tracking of up to seven KPIs, including advanced metrics such as ROAS and customer lifetime value.
Benchmark Analysis: In-depth benchmarking using historical and industry data with competitive gap analysis.
Reporting & Insights: Monthly reporting with detailed analysis and data-driven insights for strategy refinement. - Premium Package
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Dashboard Setup: Advanced dashboard setup with integration of up to four data sources (e.g., Google Analytics, Search Console, CRM, and paid media platforms).
KPI Selection: Tracking of up to ten KPIs, including performance metrics across multiple channels.
Benchmark Analysis: Extensive benchmarking with industry standards and advanced competitor analysis.
Reporting & Insights: Bi-weekly reports with detailed insights, performance trends, and actionable strategies for optimization. - Enterprise Package
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Dashboard Setup: Enterprise-level dashboard setup with integration of all relevant data sources, including advanced data from custom platforms.
KPI Selection: Full customization of KPIs with tracking of all relevant performance metrics, including multi-channel attribution and predictive analytics.
Benchmark Analysis: Tailored benchmarking with industry-specific data, competitor analysis, and real-time performance comparisons.
Reporting & Insights: Weekly reports with deep insights, trend forecasts, and personalized recommendations for ongoing optimization and strategic adjustments.
Overview
The Performance Dashboard Setup and Benchmark Analysis service offers a comprehensive solution to monitor and optimize your marketing efforts.
We provide a customized dashboard that integrates data from various channels, giving you real-time insights into key performance indicators (KPIs) such as organic traffic, conversion rates, and ROI.
The dashboard is designed to be user-friendly, ensuring you can track your progress effortlessly. In addition, our service includes a benchmark analysis to measure your performance against industry standards, helping you identify areas for growth and improvement.
With ongoing monitoring and actionable insights, this service empowers you to make data-driven decisions and refine your strategies for maximum impact.
ANATOMY OF PERFORMANCE DASHBOARD SETUP AND BENCHMARK ANALYSIS
- DASHBOARD TOOL SELECTION
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Platform Compatibility: Choose tools like Google Data Studio, Tableau, or Power BI that integrate with various data sources (Google Analytics, Search Console, CRM systems) to ensure comprehensive reporting across marketing channels.
Customization & Flexibility: Ensure dashboards are customizable to meet specific client goals, allowing for tailored visualizations (charts, tables) that display key performance metrics (KPIs). - KPI & METRIC IDENTIFICATION
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Relevant KPIs: Identify essential KPIs based on campaign goals, such as organic traffic, conversion rates, bounce rates, and ROI. Ensure KPIs align with broader business objectives and are measurable over time.
Data Integration: Aggregate data from multiple sources into one central dashboard. This may include SEO metrics (rankings, traffic), SEM (CTR, CPA), and SMM (engagement, reach). Utilize automation to regularly update metrics. - BENCHMARK ANALYSIS
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Industry Benchmarking: Compare performance against industry standards using tools like SEMrush or Ahrefs. Identify gaps in performance relative to competitors and industry leaders.
Historical Performance Tracking: Use historical data to set benchmarks for improvement. Track key metrics over time to assess growth and effectiveness of marketing strategies. - REPORTING & INSIGHT GENERATION
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Visualization of Data: Create easy-to-read dashboards with charts, graphs, and summaries that provide actionable insights. Ensure data is presented in a clear and concise manner to facilitate decision-making.
Actionable Insights: Provide recommendations based on performance data, such as improving underperforming channels or capitalizing on high-performing strategies. Use data to predict future trends and guide strategic adjustments. - PERFORMANCE TRACKING & OPTIMIZATION
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Ongoing Monitoring: Implement real-time tracking to regularly monitor performance. Set up alerts for key metrics that fall below or exceed thresholds, allowing for quick adjustments.
Optimization Recommendations: Continuously optimize strategies by identifying areas for improvement based on data trends. Make recommendations to refine targeting, budgeting, or content strategies to improve overall performance.
Reviews
Andy Dufresne - US
Purchase this product and provide a review and recieve 5% off your next purchase.
Ellis Redding - UK
Purchase this product and provide a review and recieve 5% off your next purchase.
Randal Stephens - CR
Purchase this product and provide a review and recieve 5% off your next purchase.